Use Cases

Masergy puts Dynamic Service Management in the Palm of Customers' Hands

Jul 14, 2014 by Prayson Pate

Overture CTO, Prayson Pate

Masergy is a global service provider that is taking some really interesting steps to empower their customers – including not only a web portal but also a smartphone app that provides real-time control of services!

Bridging the Fiber Gap

Jun 30, 2014 by Prayson Pate

Overture CTO, Prayson Pate

Fiber is the clear choice for delivering innovative high-speed services at the edge of the network, and the amount of deployed fiber continues to grow.  However, the availability of business access to fiber remains relatively low and even lower for residential areas.  In both cases, the cost of new fiber construction is high.  How do we close the gap between the need for high speed access and the limitations of deploying fiber?

Cost Cutting is Not Enough

Jun 16, 2014 by Prayson Pate

Overture CTO, Prayson Pate

One of the big drivers for Software Defined Networking (SDN) and Network Functions Virtualization (NFV) is reducing CapEx and OpEx.  While attractive and perhaps necessary, cost cutting is not enough to take Communications Service Providers (CSPs) forward.  They need the ability to rapidly develop new wireline services that will drive revenue growth.

 

Follow the Money – How Use Cases Drive Innovation

Apr 7, 2014 by Prayson Pate

Overture CTO, Prayson Pate

I have previously written about how successful innovation is driven by three factors:

  • A customer problem or opportunity
  • Domain knowledge
  • Advances in technology

This blog will dig deeper into the first item: a customer problem or opportunity.  Why is that critical to innovation?  Because that’s what people will pay for.  Here we explore the two categories of real world use cases that represent important elements on any company’s balance sheet: saving money and making money.